August 14th, 2009
Kudos to Colgate for New Ad Campaign
Colgate has been running ads in magazines explaining the connection between your oral health and whole body health. The ad copy tells people to visit www.colgatetotal.com.
The company has been publishing the results of its research for years at dental professionals; this consumer marketing campaign is new — and much needed.
When you visit the Colgate Total site, you’ll find lots of information about how oral inflammation (gum disease) is associated with other diseases including diabetes, heart disease, stroke, arthritis, pregnancy complications, and respiratory disease.
The company is also running TV commercials with Brooke Shields and other celebrities.
Kudos to Colgate for this much needed educational campaign!

I agree! Their ads are very informative and using famous personalities like Brooke Shields only adds to the focus of dental health.