Met Socialnomics Author Erik Qualman

Last spring I read the book Socialnomics: How social media transforms the way we live and do business. I enjoyed the book . . . and so was thrilled to meet the author, Erik Qualman, at HubSpot last Friday.

HubSpot produces a weekly TV show about social media and Internet marketing (or inbound marketing, as they call it) — Erik was their guest. You can read the episode’s show notes here.

Erik talked about how social media has become a revolution and that it’s changed how we communicate and even purchase things. When he went into Babies R Us to purchase a car seat, for example, he was overwhelmed by the sheer number of seats available. He said, “I instantly wanted to ask my network which seat to buy to make the decision process much easier!”

Erik has a great new YouTube video that gives recent data for how quickly social media has grown — and how powerful it’s become.